As for now the internet seems to have ejaculated another Death Grips album to the top of the hype charts. I'm sure the drama with their label supposedly shutting down their website and Death Grips' response (leaking the album with such wonderful artwork) only added to the fanboys' accumulated keyboard gunk.
Poised to reinvent themselves with every new release, Death Grips have proven themselves to be a force in the noise/experimental hip-hop scene. No Love Deep Web is another chapter in Death Grips ever-evolving beatography. We saw the inconsistent yet mildly stimulating The Money Store earlier this year and No Love is essentially a continuation of that sound, so don't get your hopes up.
One thing any Death Grips listener will notice is that No Love Deep Web incorporates a few sinister beats and the distorted shouts of Exmilitary. To my dismay they also incorporate the (often forgettable) dance elements of The Money Store equally as often leading to a varied but inconsistent album. The quality of aggro-heavy tracks like "No Love," "Come Up And Get Me," "Bass Rattles Stars Out Of The Sky," and "Lock Your Doors" is mitigated by weak dance-heavy tracks "Pop" and filler-garbage like "Whammy" or "Stockton." It makes listening to the whole album a chore and I often find myself reaching for the skip button.
The drum sounds on here are incredibly superficial. I can't tell if it's the distortion applied to them or the whole dance-beat bullshit that pervades the entirety of post-The Money Store Death Grips. Zach Hill has plenty of talent (just listen to Hella) but his work here is superficial and feels as arbitrary as the droning meters. "Hunger Games" is especially atrocious with it's 'ding-boop' drum samples.
Another big issue I have is the layered vocals which are a half-hearted attempt at adding "noise" to tracks where it's not necessary. Gone are the days where Death Grips carries itself with aggression and forceful vocalwork. Now it's just layered FL Studio beats and distorted vocals with no real feeling behind them. Normally it's fine to evolve your sound, but this evolution didn't result in a more developed product. Whatever the case, this is a problem that could be remedied by ACTUALLY SPENDING SOME TIME ON WRITING MUSIC, as opposed to pumping out shit to feed the hypetrain.
6.0 out of 10
1. Come Up And Get Me
2. Lil Boy
3. No Love
4. Black Dice
5. World of Dogs
6. Lock Your Doors
7. Whammy
8. Hunger Games
9. Deep Web
10. Stockton
11. Pop
12. Bass Rattle Stars Out The Sky
13. Artificial Death In The West
2. Lil Boy
3. No Love
4. Black Dice
5. World of Dogs
6. Lock Your Doors
7. Whammy
8. Hunger Games
9. Deep Web
10. Stockton
11. Pop
12. Bass Rattle Stars Out The Sky
13. Artificial Death In The West
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